“We find the new SpringCut™ Diamond to be the most exciting new cut introduced in the last several years. Sales have been brisk.”

J. Holtorf - I.W.Marks Jewelers

“The SpringCut™ has been an exciting addition to our diamond inventory. From the first day, it has sold faster than any other fancy shape of diamond. The SpringCut has outperformed and shut down the sales of Princess, Radiant and Emerald cut diamonds. After a customer has seen the SpringCut, seldom do they turn back to another cut in which they have originally come in for.”

G. Fakier Fakier Jewelers

"The SpringCut™ is a new and unique rectangular modified brilliant cut diamond. The facet structure was created to optimize the fire and brilliance. This trademark cut was developed by some of the most creative and experience cutters from around the globe. Each SpringCut(tm) diamond is laser inscribed with its certificate number and the words "Spring Cut" to highlight its individuality."

European Gemological Laboratory™